Direct-to-consumer (D2C) home and kitchen brand Home Essentials has raised Rs 70 crore in a Pre-Series B funding round. The investment was led by 360 ONE Asset, with continued participation from existing investor India Quotient.
The company plans to use the fresh capital to expand its omnichannel retail presence, deepen its product portfolio, and strengthen its supply chain. Home Essentials aims to scale its revenue to Rs 500 crore over the next three years and expand its reach to five million Indian households.
Founded in 2024 by brothers Tanishq Jain and Divyam Jain in Gwalior, Home Essentials offers a catalogue of over 1,000 products spanning storage, cookware, furniture, and decor. The company currently serves over one million customers and reports strong unit economics with a focus on profitability.
"The strong response to our experiential stores validates our belief that customers seek products that are both highly functional and beautifully crafted. With the continued support of India Quotient and the backing of 360 ONE Asset in this phase of growth, this capital enables us to expand from a strong online presence into thoughtfully designed physical stores across Tier 1 and Tier 2 cities, accelerating our journey to build a nationwide retail footprint," said Tanishq Jain, Co-Founder & CEO, Home Essentials.
As part of its immediate offline expansion strategy, the digital-first brand plans to open 20 physical stores across the country within the current year, targeting both Tier I and II cities.
“We backed Home Essentials early on as Tanishq and Divyam identified a clear gap in the Indian market for home utilities that seamlessly blend smart functionality with premium aesthetics at affordable price. Their rapid growth speaks for itself. We are excited to see them leverage this new round to expand their catalogue and reach millions more customers across the country," shared Madhukar Sinha, Partner, India Quotient in a press note.
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